Wednesday, December 30, 2009

Tracking Campaigns Google Analytics

How to Track Web Campaigns



Tracking your campaigns


Tracking campaigns data seems to be difficult but when you come to know the exact process, it would be quite interesting. You can track your AdWords campaigns and non-Adwords campaigns as well, banner advertising etc.

How to track campaigns?


Your ads need to be tagged manually or automatically. If you are using Adwords then you need not to tag your url, you can choose auto tagging option available there in AdWords A/C. But if you are using other non AdWords campaigns, you will have to use Google Analytics URL Builder or you can also tag it with your own. If you are using Google Analytics URL Builder for tagging your banner campaigns or other textual ads, then there would be no chance for error. It is easy and simple.
Variables that Google URL Builder Needs


Campaign Source
Campaign Medium
Campaign Term
Campaign Content
Campaign Name

what is direct traffic in Google Analytics

what is direct traffic in Google Analytics



What is the direct traffic in Google Analytics? When Google analytics could not recognize the traffic source it is counted as Direct Traffic. Major source of direct traffic is typing url in the browser or we can say type in user search, apart from this, direct traffic also include visits from your bookmarks, link available in your mail (in case you have configure MS outlook in your computer or you have your own email software), in case of redirects 301, meta refresh tag, link available in your MS Excel file, word file, pdf document etc.


Sometimes the CPC data is also get included in your direct or organic traffic. This only happens when you don’t tags your destination urls properly. You can go to your adword a/c and choose Auto-tagging there. This will tag your destination urls automatically. But what if you are using other campaigns apart from Google AdWords. You will need to tag your urls manually.



If your google analytics a/c now showing adword data there, just enable cost data to see AdWords traffic in your Google Analytics Account.

Friday, November 27, 2009

Google Analytics Features - About Google Analytics

Google Analytics Features About Google Analytics



About Google Analytics: just to say the one of the best free web analytics available online. There are many more website analytics both paid and free but you will not found services and feature what Google Analytics offer you for free. Undoubtedly it is one of the most popular website analytics used by lots of individuals and companies now days.

Google Analytics Features:

Google Analytics offer several features here are the main feature and their benefits for you.
1: Visitor Tracking: Visitor tracking allows you to track visitor’s related data like visits, unique visits, pageviews, average page views, time on site, bounce rate, visitor loyalty, depth of visit, browsers, operating system, screen colors, screen resolution used by the visitors, network property etc.

2: Traffic Source: Traffic source means the source that visitor used to reach to your site. It can be search engine traffic (organic Traffic & Paid), direct traffic, Referring traffic and others (banner advertisement, other search engine CPC etc).

3: Content: It tell you all about your site content like top visitors pages, landing pages, exit pages, site navigation summary etc. you can also track information about each and every individual page, and increase your ROI.

4: Event Tracking: Even tracking means tracking of objects like flash player, videos, downloadable files, music player etc.

5: Goals: Goals or we can say leads, you can set up goals with this feature and can search how many leads you got from your website and what specific area, section, traffic source etc performing well or we can say contributing more to leads. You can accordingly plan your future advertising or marketing plans.

6: Custom Reporting: Custom reporting is a good feature which is mostly used to create customized report and send to your client. Normally what people do, search for the data and place the same in excels or in ppt file and then sent it to the client. You can easily do the same with custom reporting and you will get your report in moments.

7: Advance Segment: Advance segment is very useful if you want to track the visitor behavior for a particular section of your website.

8: Filters: filters are used to purify and customize your data. You will get accurate result with the use of filters. There are two types of filters mainly customized and predefined filters. Read more about filters.

9: Add Profile Option: You can create more than one profile for new website or an already existing website. You can accordingly apply filters and set goals. As there are limited goals in one profile so if you need more goals you can set up new profiles for the same.

10: Data Export: you can exports the data in 5 different formats in PDFs, XML, CSV, CSV for Excel and TSV. You can also directly mail the reports to the clients in different formats directly from your Google Analytics a/c.

This is all about Google Analytics features in short. One of the biggest features that I have not mentioned above is “FREE of Cost”.

Friday, November 28, 2008

Freelance Seo Services | Freelance Seo Writer Delhi India

Freelance Seo Services


As we all know that seo or we can say search engine optimization has become an need for website who want to gets high ranking and leads. There is no existence for a website in search engines like www.google.com, www.yahoo.com and www.msn.com without a web promotion. So its very important to hire seo for a website.

If you own a website and want to promote it, there are two ways
1. Contact to a professional company for SEO
2. you can hire Freelance seo professionals

Professional SEO COMPANY vs Freelance SEO Services

Almost all the software companies are now providing SEO services, you can contact them for you website SEO. They will charge you higher a higher fee for SEO as compare to freelance seo. SO if you can afford higher fee, there are lots of companies waiting for you in the market. If you don’t have huge budget contact me. I am there for you.

I am an expert seo with more than 3 years of seo experience. You can contact me for freelance SEO for your website. You will get very affordable and high quality seo services. So now let’s talk about seo what i will do for your website.

General SEO Review
SEO – Search Engine Optimization, it is divided in two categories one is On Page SEO and another is OFF Page SEO.

ON Page SEO:-

1- Meta Tags Creation
(a) Title Tag Creation and Optimization
(b) Description Tag Creation and Optimization
(c) Keyword Tag Creation and Optimization

2- Content Optimization with proper keyword density
3- Image Optimization
4- Proper use of Heading Tags




OFF Page SEO:-

1- Creation of XML sitemap, txt Sitemap and all other if necessary like mobile sitemap etc
2- Robots.txt file creation
3- Analyzing Interlinking structure
4- Directory submission
5- Blogs Creation
6- Articles Submission
7- RSS feeds Submission
8- Link Building

(a) One Way
(b) Two Way
(c) Three Way
9- Social Media Bookmaking and optimization
10- Traffic Building through many other SEO Techniques


Be aware with unethical and black hat seo practices that can ban your website in search engines. For more information about seo and affordable high quality freelance seo services contact me though the form available above.


Apart it traffic diversion from classifieds is a nice way as well. I am expert in driving traffic from most popular classifieds though classified postings like craigslist postings, gumtree postings etc. I can provide you freelance seo writer services at affordable cost


Contact Me:
Name: Prabhat Kumar
Email: seoprabhat@gmail.com
Ph: 9213627091



Know more seo tips:

Create trust in your website
Link building tips
SEO Tips

Wednesday, October 24, 2007

Tips Create Trust in Your Website and Blog


Create Trust in Your Website and Blog


What to do? If your website is not giving you leads even having a good ranking in search engines. There can be several reasons for that.


The very first and very important point for lead generation is to keeps the visitor on your website or blog, if your website bounce rate is high it means visitor is not taking interest in your website. If your website don’t have the power to attract the visitor, it is very difficult to get a lead. If your website is eye catching and visitor finds some attraction, something new there in your website, then only we ca expect something otherwise he search for the other options.


If your website is very beautiful, attractive and eye catching with proper presentation that attracts visitors but still you are not getting leads. This time the fault may be the lack of quality content in your website. It is very important to have good quality content in your website otherwise it is very difficult to keep the visitor for a long time. If someone visits your website and finds something interesting or what he is looking for in your website, the chances for leads will be more. Always try to show honesty in your website.

So always try to create trust for your website. All your efforts are zero if your website fails to build a good image in the mind and eyes of visitor. There are various tips and techniques that helps your to make a ideal website for visitors not for you. All headlines and subjects should be clear in mind in one go and visitors should not find any difficulty about the topic.
There should be proper navigation and links so that visitor could traverse your website and able to find everything easily. Always try to leave a different and something new in the visitors mind. Always make a use of correct grammar. Don’t make silly spelling mistakes. It creates a bad impression to visitor.


Make a news section page in your website to cover all the updates like new technology update, new products, new services etc. It really creates a good impression in visitors mind. Keep adding new content in your website its boots the ranking as well as compels the visitor to visit it again. Try to publish the comments and feedbacks of your clients if you seem them good. Use the best and simple language that can be easily understand by the visitor and not try to use typical keywords in your website. It may create confusion in visitors mind and he may switch to other sources.


Always keep your SSL certificate up to date and try to tell the people that you are using SSL encryption. Always try to make long term relationship with your customer and don’t make false statement just for a quick sale of your products and services. About US page plays and very important role as the visitor definitely visits that page to know about you. So make it very efficiently with full of information. Don’t hesitate to put the photos of the people involved in your business. Try to make about us page in a manner that any one who visits, understand all the plus points, knowledge about your product and your quality services that you offer. Write the information like your business address, telephone number, fax and email id of the business. This information will help the visitor to contact you in any manner he likes. Also try to ensure the security of data and personal information. Always allow making comment by the visitor so that they can be able to interact and exchange view with you.


Seo tips, Seo tricks, website design seo tips, web site designing seo tips

Tuesday, September 18, 2007

Affordable SEO Services Delhi India Affordable Expert SEO Services Uk Us

Affordable SEO Services Delhi India Affordable Expert SEO Services Uk Us


Our Services

I am an expert seo services provider in India. You will be provided best seo services. Regular report for all the seo work done on your website will be mailed to you after a regular period. We always use white hat seo techniques or ethical seo methods to promote website which maintain good ranking for long time in search engines. I offer cheap and affordable seo services. Contact me for further details.



Something about SEO Search Engine Optimization


Search engine optimization or Internet Marketing or Online Marketing or Search Engine Marketing is co-related. Every business man now needs seo services for promoting their business globally. On in other words we can say the person is looking for online marketing.

SEO Consist all those methods and techniques which are very necessary to promote or optimize your website in various search engines like MSN, Yahoo and Google. These are the top search engine, widely used by the peoples over the net. So if you want to list your website at top 10 ranking among these search engines, you have to hire SEO services for your website.





Internet Marketing Concept

Internet marketing or online marketing is same. You will be get business leads through web. Let’s understand it through a simple example, if you have a website on jewelry. No one knows about your website and business. First thing to promote your website is TV, Newspaper or magazines. TV advertisement are very costly and not suite to small scale business men. Newspapers cover certain area or state and it is also require giving ads on daily basis. Magazines are not suitable for every kind of business and it not a big source of advertise your business.

Now come at SEO

Though SEO, your website will be promoted on most common searched keywords like Jewelry Shops in Delhi, Jewelry Manufacturer, Jewelry Manufacturer in India, Diamond Jewelry wholesaler etc. Similarly there are certain keywords which are mostly searched over the net.

You need not to worry about the keywords, we will advices you best possible keywords suit to your business. We will also optimize your site in top rankings, So that you can get maximum leads and business.

Your business will be famous in all over the world at a lower cost and you will get the valuable and most profitable business from the entire world.


Valuable Business Leads

You will get profitable and valuable leads from your website, if you have provided all the required information about your product and services on your website.

Tuesday, September 4, 2007

Absolute Relative Interlinking Linking Web Site Linking Seo Tips Tricks Affordable Seo Services India

Something about relative and absolute interlinking.



Always use absolute interlinking of the website instead of relative interlinking. Absolute interlinking is better and push your site up in search engine ranking.



What is absolute interlinking: All the links with full website url address is known as absolute interlinking for example if you have an website http://www.indiatourtourism.com then http://www.indiatourtourism.com/contact.html will be an example of absolute linking.



What is relative interlinking: as per the above example if you use “contact.html” only then it will be called relative interlinking. Always use “www” prefix before your domain name, like www.indiatourtourism.com.




Example:


Absolute linking:

http://www.indiatourtourism.com/contact.html


Relative Linking:

contact.html



Importance of Absolute interlinking or linking: if you link your website with absolute linking then search engine will consider that page only if you use both like “www” and without www then search engine will got confused and your ranking may suddenly down in search engine.



Second thing if you link your website as without www to other site or web directory then, back link will not be counted in With WWW Domain. It means loss of page rank and ranking. Your web page rank will be divided in two parts, one with “www” and other is without www.



How to solve the problem in Google: If you have mistakenly liked your website as without www prefix with some website or directories than Google has offer a webmaster tool that is preferred domain. What you need to do, just make your Gmail account, login in Google webmaster tool account and add your website sitemap in that. Google will show you two option one with with www and second is without www. Chose with www domain name option and submit.



How to add sitemap: Google has provided inbuilt tool for sitemaps. Just go for XML site map and put your website url, it will take few second to make your website xml sitemap. Just copy and paste it in your root directory and add it on Google webmaster tool also.



How to optimize a site, basically there are two types of optimization techniques on is on page and other is off page optimization. On page search engine optimization techniques is simple and very easy as you have total control over that but if we talk about off page seo then it seems to be some tricky and hard as compare to on page.



Lets we talk about on page seo tips and tricks, on page optimization includes keyword research, keyword frequency and keyword density, website title and its description, your site should be as per w3c, use off effective and well formed meta tags, use of absolute and relative interlinking, page size, images size, alt tag, use of flash etc are some important factors in on page optimization.









Contact for: Affordable seo services, expert seo services and seo services India.